Inside the Mind of a Medtech VP of Sales

Sean Moore Medtech VP Sales and Marketing

Sean Moore went from medical device sales rep to VP of Sales for one of the largest medtech companies in less than 10 years. Pretty impressive, right? Just like me, you might be thinking, “How did he do it? Killer sales results year after year? Right place at the right time?” In this interview with…Read More

Why Medtech Companies Should Care More About Sales Operations

Andrea Traverso Medtech Sales Operations Consultant

It’s safe to say that IDNs are important customers for the overwhelming majority of medical device companies. Therefore, it’s probably rational to assume that medtech companies do a good job of tracking the changing IDN landscape, right? Wrong. Based on the 2014 ZS Associates Commercial Operations Benchmark Study, only 56% of medtech companies track IDN…Read More

4 Can’t Miss Opportunities That All Medtech Companies Need to Consider

Ideas for Medtech Companies by Jonas Funk

According to a recent L.E.K. survey of hospital executives, 56% of the respondents haven taken steps to reduce medical device sales rep access to their facilities. In fact, the CEO of an Illinois hospital stated, “We’re constantly trying to limit the sales reps…We want to see what they’re selling before they get a hold of…Read More

Can This Service Solve the Problem of Information Overload in Healthcare?

Zvi Mowshowitz Solves Healthcare Information Overload

Information overload is an issue that all of us face. Finding a decent signal in the midst of a very noisy world is a difficult challenge. Few are able to master it on a consistent basis. And that includes doctors. Check out some of these stats: 100,000 scientific journals are now in circulation. 30,000 new…Read More

Can Medical Device Companies Increase Sales and Reduce Costs at the Same Time?

Gavin Fabian Reduce Medical Device Costs and Increase Sales

What do Stryker, Biomet, Medtronic, and Boston Scientific all have in common? Yes, they all manufacture medical devices. But more specifically, all four of these medtech companies have implantable device divisions. And from 2005 – 2011, the implantable device segment has been the most consistent top performer relative to other categories including: in vitro diagnostics,…Read More

Why Early Stage Medical Device Deals Aren’t as Bad as You May Think

Mike Carusi Early Stage Medtech VC

Warren Buffet is often quoted as stating, “The best time to be greedy is when others are fearful.” But can this same concept apply to the medtech space? Can limited partners (the investors in a venture fund) be sold on the idea of bankrolling early stage medical device companies? In this interview with Mike Carusi,…Read More