Commercialization

4 Ideas Your Medical Device Company is Missing from its Marketing Strategy: Interview with Joe Hage, Chairman of the Medical Devices Group

In this interview with Joe Hage, Chairman of the Medical Devices Group, we learn 4 key concepts you need to implement into your medtech marketing plan.

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How to Win with Contract Manufacturers: Interview with Travis Sessions, CEO of Biomerics

In this interview with Travis Sessions, CEO of Biomerics and Managing Partner of Med Venture Holdings, we discuss critical things to look for when identifying and working with contract manufacturers.

Clinical Trials as Revenue Drivers: Interview with Matthew Amsden, CEO of ProofPilot

In this discussion with Matthew Amsden, learn about the importance and feasibility of virtual clinical trials, how they can potentially become a revenue driver, the origin story of ProofPilot, and why their hybrid model is so popular.

Why Practicing Strategic Patience is Critical for Medtech Entrepreneurs: Interview with Dr. Tej Singh, Founder of Fist Assist Devices

In this interview, Dr. Singh talks about the primary challenge that Fist Assist Devices is trying to solve, the origin story for their first product, and his approach to mapping out clinical trial strategies.

How Remote Testing Can Change the Game for Patients and Clinicians: Interview with Katherine Ward of Healthy.io

In this conversation with Katherine Ward, we cover what Healthy.io does for the broader healthcare community, lessons from the COVID-19 crisis, and the value of decentralized remote diagnostic screening.

Conquering the Coverage and Reimbursement Landscape: Interview with Bruce Shook, President of Intact Vascular

In this interview, Bruce Shook discusses medical device insurance coverage and reimbursement, as well as advice for other healthcare entrepreneurs that need to raise money.

Why Curiosity and Persistence are Crucial Characteristics for Medtech Entrepreneurs: Interview with the Legendary Dr. John Simpson, Executive Chairman of Avinger

In this interview, the legendary Dr. John Simpson shares what drew him to the field of cardiology, his approach to building a medtech team, and why knowing your strengths and limitations is key to making a difference in the lives of others.

After Selling 2 Cardiovascular Companies for Over $1 Billion, Duke Rohlen is Now Hoping to do the Same with Spirox and Advanced Cardiac Therapeutics

In this interview with Duke Rohen, he discusses how he successfully led two early-stage medtech companies at the same time and the major lessons he learned raising money for 4 different medical device companies.

Having a Heart Attack? There’s an App for That! The Incredible Story of How Dr. David Albert Brought the ECG iPhone App to Market

In this interview with Dr. David Albert, we learn about his incredible journey in bringing the first iPhone ECG app to market with AliveCor.

Patient Engagement for Medtech Companies is Hard: Here’s Some Advice on How to Do it Right

In this interview, Neal Sofian, explains how to overcome some of the legal challenges associated with patient interactions and two things that medical device companies should do right now to improve their patient engagement initiatives.

Inside the Mind of a Medtech VP of Sales: Interview with Sean Moore

In this interview with medtech sales and marketing expert Sean Moore, he reveals the top 3-5 keys to his rapid career advancement within the medtech space and the character traits of the most successful medical devices sales reps and managers.

Why Medtech Companies Should Care More About Sales Operations: Interview with Andrea Traverso

In this interview with Andrea Traverso, she explains which business intelligence platforms medtech companies should be using.

4 Can’t-Miss Opportunities That All Medtech Companies Need to Consider: Interview with Jonas Funk

In this interview with veteran medtech consultant, Jonas Funk, he explains the 4 critical questions that medical device companies need to answer right now.

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